Thursday, December 26, 2019

The Music That Have Changed The Face Of Music - 1375 Words

Growing up, Beethoven was a household name. Countless studies have been released claiming classical music could increase babies’ intelligence. The importance of music is vast and affects every individual in a multitude of ways. Throughout the course of history, there have been artist that have changed the face of music as we know it. Two important composers to the course of music’s history are Ludwig van Beethoven and Franz Liszt. While both composers certainly have similarities in their music, there are also multiple differences that separate them as completely different artists. Ludwig van Beethoven was born around December 16th in 1770 in the city of Bonn. His father, Johann van Beethoven was a singer and terrible alcoholic. He was locked in a cellar, flogged, and made to practice for hours upon hours. He was also beaten for any mistakes made while playing piano. Beethoven’s father hoped he would be a musical child prodigy just like Wolfgang Amadeus Mozart. When Beethoven turned the age of ten, he dropped out of school to pursue studying music full time. When his father’s health began to decay due to his alcoholism, Beethoven began to work in order to support his family. He worked as an Assistant Court Organist. Ludwig van Beethoven was sent to Vienna to study music further, but returned home when his mother became ill. Beethoven’s earliest piece was titled â€Å"Cantata on the Death of Emperor Joseph II† and was written after the death of Emperor Joseph II. In 1792 BeethovenShow MoreRelated2.09 Review Questions783 Words   |  4 PagesWhat is popular music? This is any music since industrialization in the mid-1800s that is in line with the tastes and preferences of the middle class. 2. What theme does pop music typically use in the lyrics? Describe one pop song that uses this theme. Why is this theme such a popular one? 3. What is disco? What are the characteristics of this music? A blend of  soul music and funk, set to 4/4 time syncopated rhythm, making it easily danceable. Most disco songs have a steady  four-on-the-floor  beatRead MoreThe 1960s Of The 1960 S1394 Words   |  6 Pagesthemselves. Some did this through drugs, others through assassination, while some chose music. While there were many American musicians who were influential during the 1960s such as Jimi Hendrix, The Doors, and The Eagles, arguably none were as influential as The Beatles. Consisting of John Lennon, Paul McCartney, George Harrison, and Ringo Starr, helped change the face of popular culture of the 1960’s through their music, image, and influence on the counterculture of the time. The Beatles originally startedRead MoreThe Song American Pie Is A Representation Of Loss During The Transition Into The 1960s893 Words   |  4 Pagescountry by using music, faith, and war as examples of the changes and loss his generation faced. Music heavily influences and creates a voice for the people of the time period it is written in and also reflects the tone of the time period. Mclean’s generation was impacted greatly by classic rock and roll artists, such as Elvis Presley and Buddy Holly. Music direction and message portrayed the prosperous nature of the 1950s and what life was like before the 1970s. The change in music direction rootedRead MoreThe Introduction Of Music File Sharing In The Music Industry1115 Words   |  5 Pagesand change as the trends began to foreshadow the concept of file sharing within the music industry, music labels were forced to transfer their power into the consumers hands. One of the commonly cited causes for the lack of success of organizational change is â€Å"resistance to change.† (Palmer) Streaming music also known as downloading music are common legal terms used in todays age to describe how to acquire music, however in less than twenty years ago the idea of file shar ing was deemed a no-no.Read MoreSong From The One And Only Grunge Rock Group Nirvana1364 Words   |  6 Pagessupposed to be no judgment. You can â€Å"come as you are, as a friend, as an enemy† as you want to be. This concept hit home for a lot of young kids in the 90’s. They felt like they connected to this music, especially to Kurt Cobain’s lyrics. Nirvana’s success marked the real beginning of this genre of music, â€Å"fusing punk disaffection with the power and distortion of heavy metal† (Campbell). Many of Kurt’s songs resonated with his lack of identity, frustration and the darkness that he had in his headRead MoreThe Vietnam War And The Cold War946 Words   |  4 Pagesnow know changed the face of that generation of people and further rippling out to others. The psychedelia wave arrived and forever society norms changed, how people treated people changed, and Rock Roll changed at a time that was screaming for change. In the begin ning there was LSD, the influence of this drug can be seen in many forms. Mainly LSD had the altering effect that can be seen, but, many other drugs had its place among the groups of people. The LSD influences can be seen in music videosRead MoreMusic And Cartoons Of The Vietnam War1710 Words   |  7 PagesAjax Diamandis Ms. Harris AP US History June 8, 2015 Art as History: Music and Cartoons of the Vietnam War The Vietnam War (1955-1975) was the longest war the United States has ever fought in and also the most controversial. Many Americans protested against sending their children across seas to fight in a war that did not involve the United States. Millions asked for a return to isolationism such as the 1920s. Meanwhile many protests went viral as the National Guard interfered, killing four at KentRead MoreThe Impact Of Pakistani Music1747 Words   |  7 Pagesof Pakistani Music The face of Hollywood is a young, beautiful, caucasian girl. All my life I have been so deprived of racially diverse media, especially seeing a lack of my own kind, Pakistani. Although I may not be directly exposed to Pakistani culture because I live in America, they do have their own music and entertainment industry. The entertainment industries in Pakistan are enormous, with different types of music, movies and television shows. Despite the vast variety of music genres, a hugeRead MoreFrom Vinyl to Digital: The Changing Nature of Music1659 Words   |  7 Pages Vinyl to digital The new era of how music is heard 1. The evolution of listening to music The modern day society is highly developed and the sector setting the trend for this development is represented by the technologic industry. Throughout the past recent decades, technology has evolved from an inaccessible dimension into one which impacts all aspects of the modern day life, from the making of breakfast to the means in which the people complete their professional tasks. The evolutionRead More How The Beatles Changed Rock Music Essay628 Words   |  3 Pages How The Beatles Changed Rock Music nbsp;nbsp;nbsp;nbsp;nbsp;Rock music consists of many individual styles. Even though there is a common spirit among all music groups, all music made by them are very different. Rock music evolved in the 1950s and the early 1960s. At that time that Beatles entered the world of music from Liverpool. Rock music was a large piece of the centerpiece of a largely rebellious group of young people. Before the era of the Beatles, Elvis Presley first took Rock ‘n

Wednesday, December 18, 2019

Essay On The Wild Team - 999 Words

Motioning the party back as they surged forwards in anticipation, it began scrutinizing both sides of the ravine that lead down to the river. Seeing nothing, but unconvinced, knelt and began a more intense study of the places an ambush predator would most likely be lurking. Only this delay didn’t sit well with others behind it. Annoyed by the grumbling the leader turned and fixed the offenders with an glacial glare followed by a low menacing growl, vanquishing any further descent. Distracted by this impatience, it became aware of a sharp pain in both hands. Glancing down, the leader realized that it had absentmindedly been gripping its clubs so tight that,blood had started oozing out between the its fingers. Fully recognizing the†¦show more content†¦As it watched bewildered as thousands of grazing life forms across the savanna become affected by the same feeling malady, all seemed to paused in their foraging to look up quizzingly at the sky. The whole valley had gon e eerily silent, even the insects and birds who were just a moment early creating a symphony of chatter, suddenly stopped. Then as if on cue, every bird roosting in the trees simultaneously took to the sky. What happened next would forever changed the fate of not one but two worlds. The continuous shock wave that rolled across the savanna was loud enough to hurt the senses. The air displaced by the arrival of the heavily damaged spacecraft, pulsed with so much force that the ground rolled, knocking the leader from it’s feet. Then there was pandemonium. The noise and bedlam that followed was horrendous. Prey and predator alike fell victim to blind panic, as the larger more agile life forms began trampling anything that was unable to get out of their way. Fast as a lightning strike the ship had cleared the savanna and was on directly over their heads slicing a fiery path through the jungle behind them. And right on its heels came the mass of terrified life forms dying and screeching at the river’s edge. The first to hesitate at the river edge died underfoot of the flood of frighten life forms behind,Show MoreRelatedCompare and Contrast Call of the Wild Essay1375 Words   |  6 PagesCALL OF THE WILD The book and the movie of The Call of the Wild are both similar yet different. Like any movie based on a book, the movie of The Call of the Wild presents different characters and events than the book so it can be unique and enjoyable. In this essay, I’ll like to compare and contrast the book and the movie. The book and the movie of The Call of the Wild are fairly similar. In both the movie and the book, Buck first lives on Judge Miller’s estate and is kidnapped by Manuel, theRead MoreWhat Is American By Hector St. John De Crevecoeur1250 Words   |  5 PagesCrevecoeur was an advertisement for America. America is explained as a beautiful and structured place that came to be after work was done to a wild woody place. The text stated â€Å" he beholds air cities, substantial villages, extensive fields, an immense country filled with decent houses, good roads, orchards, meadows, and bridges, where an hundred years ago all was wild , woody and uncultivated!† Another point that was made that America was the land of free. He, as Hector calls America , was free of manyRead MoreEssay Football737 Words   |  3 Pagesis the number of teams and number of games they play in a season. College football has 117 teams in the division 1-A, which is the top division. There are over a t housand teams in the 5 lower divisions. College teams play any where from 11 regular season games to 13. Some conferences have conference championship games which is another game and then the bowl games (Which is the college footballs postseason, which we’ll talk about later) if you make one. So basically college teams can play any whereRead MoreThe, By Carl Zimmer772 Words   |  4 Pagesbrought the bucardo back to life, allowing scientists to reverse time. The bucardo is a wild goat that was found in the mountains of the Pyrenees. In 1989 it was found that there were only slightly over a dozen of the goats left. â€Å"Ten years later a single bucardo remained: a female nicknamed Celia† (Zimmer 445) Bucardos were officially extinct; however, Celia’s cells remained preserved in labs. For a few years, a team of reproductive psychologists led by Jose Folch injected nuclei from Celia’s cellsRead More Kung Bushman Essay1044 Words   |  5 Pagesextensively studied, Howell also proclaims, â€Å"It is surely illegitimate to use them as though they are the prototypical hunter-gatherers, knowledge of whom tells us all we need to know in order to apply the ethnographic analogy to models of prehistoric life.† Wild, maniac, unsophisticated, uneducated, vulgar†¦these are all words that come to mind when I think of prehistoric or primitive. Obviously the !Kung tribe have grown with the rest of society. How are we t o say what the differences of prehistoric life wasRead MoreWhy My Employment Can Be Helpful Towards Sustainability866 Words   |  4 PagesPicture This! Imagine a world with Mother Nature not being endangered by us; representing the true beauty it has; whether it’s the smell of a flower, the sight of a cloudy day, or even the touch of a wild animal. Knowing the fact that I can make a positive change throughout my employment will have an impact on the world we live in today. At one point whether it’s your job or a career everybody wants a promotion. Cricket, cricket, cricket not the actual insect, but Cricket Wireless; â€Å"a prepaid wirelessRead MoreSymbolism in A Worn Path By Eudora Welty1096 Words   |  5 PagesSymbolism is the use of symbols to represent ideas or qualities. In a soccer team named Cruz Azul there is a person who symbolized hope for the team. His name is Christian Gimenez. Because he was injured he now comes in as a substitute. As soon as people see him getting warmed up they start screaming his name. In soccer when you are called up for the national squad most of the players have a sense of feeling proud for themselves because they get to represent a whole country. Also, in boxing whenRead MoreGen 205 Fall 2015 Final Exam Essay Questions1422 Words   |  6 PagesKalniesha Joseph Professor Gentile Gen 205 December 18, 2015 Fall 2015 GEN 205 Fall 2015 Final Exam Essay Questions Please answer each question. The extra credit is optional. Your essays are due by December 18th at 11:59PM. You must email it to me by this time. I will be calculating grades on Dec. 19th. If you have not submitted your final by this time, you will receive an F for this exam. I will NOT accept any excuses that your email is not working, that you sent it etc. If you do NOT receiveRead MoreThe Call of the Wind1996 Words   |  8 PagesThe Call of the Wild is a book that follows a dog named Buck throughout his journey from the soft and civilized world to the harsh Alaskan tundra. There are several events throughout the story which that illustrate Buck’s gradual decline from a civilized state of mind to a savage and primal mode of thinking (though Jack London seems to believe that the civilized state of mind is a decline from the primal state of mind ). Jack London makes the implication that Buck is a wild dog, but I would argueRead MoreThe Mystery Of The Greek Underworld997 Words   |  4 Pagesas the Greek gods. The Romans described there gods as,those that are above. The Romans wanted useful gods for society while the Greek gods were more about character and p ersonality. The Roman gods weren t even described as male or female. Essay In at least three paragraphs, write a mythological story about a god of your creation. Start by outlining the life of your god or goddess. Include a few special qualities, attributes, symbols, and be sure to discuss two or three unique stories about

Tuesday, December 10, 2019

New Product Management in IKEA-Free-Samples-Myassignmenthelp

Question: As a new Product Manager you have been asked to identify a suitable new product/service for your organisation. At this stage, your manager has requested an interim report which identifies a suitable opportunity and a recommended new product concept. Answer: Introduction The most significant activity regarding any company is considered being new product management. New products will be taking the form of tangible products or services. After discovering the new product idea as well as approving it in respect of development, the other organizational departments such as sales, engineering, marketing as well as manufacturing will be getting involved in the process to get the new idea to the market in respect of having a successful launch. In this respect, there is the requirement for identifying an appropriate scope relating to the new product concept. Brief description of the organization and the market it which it is operating IKEA is a multinational group, having its headquarter in the Netherlands. The company is into the business of designing as well as selling ready-to-assemble furniture, appliances for the kitchen as well as accessories for the home. It is regarded as the worlds largest retailer of furniture. The organization is famous regarding its modernist designs of different kinds of appliances as well as furniture and also known for its focus towards controlling the cost, operational details, as well as continuous development of products. IKEA is operating in 47 countries and is having 389 stores. In March 2013, IKEA did the opening of its first outlet in Qatar, Saudi Arabia. IKEAs position as the market leader grew stronger as there was an increase in market share by 0.5% to 7.7%. IKEA is having a global presence in the market and more than 600 million customers are visiting the IKEA stores every year. Having a strong brand reputation is ensuring that the customers are mostly selecting IKEA over its competitors. Selection of a potential opportunity for IKEA A potential opportunity for IKEA will be to expand further into developing economies. In this context, it can be stated that the retail markets are recently having on an average a minimum of 5% market growth, which assists in opening major opportunities regarding the revenue growth for IKEA. The organization is presently operating in majority of the developed economies but has not yet stepped fully into the developing economies other than China. There are huge opportunities in respect of IKEA for having its expansion into Brazil, Indonesia, Mexico as well as Malaysia in respect of increasing its presence in these markets for sustaining future growth (Peppard 2014). In this context, there is the requirement for discussing the strategic fit as well as product portfolio analysis. Product portfolio will be allowing the product manager in seeing how effectively a new product will be fitting the strategic product profile or product range regarding IKEA. The portfolio analysis value as well as to understand new products strategic fit within the present products family is essential during the early stages of identifying the opportunities. Certain thought can also be provided regarding the strategic fit requirements within the market relating to the preference of the customers in respect of competing products (Hammer 2015). Generation of two new product concepts Two concepts that need to be selected and applied to the potential scope for IKEA are Analytical attribute approaches through the introduction and perceptual mapping as well as Analytical attribute approaches through trade-off analysis and quantitative techniques. Analytical attribute approaches: introduction and perceptual mapping Analysis of attributes through GAP analysis There are three significant kinds of attribute analysis, which are determinant gap analysis, perceptual gap analysis using attribute ratings as well as perceptual gap analysis using similarities. Determinant gap analysis states that at certain times from experience, we have sufficient knowledge regarding the product for completely appreciating the attributes that gets valued by the customers. Depending on this, our own managerial decision can be made regarding the attributes that need to be used to create products and the designing the attribute levels through the use of our individual decision. In this regard, the current marketplace attributes are taken into consideration and plotted on two dimensions. By the use of judgemental approach, the mapping or plotting of competitors offerings are done on selected dimensions. The unfilled gap in the map can be considered being a potential idea source. The expression regarding qualitative dimension can be done in respect of interval scale for obtaining a more quantified version of the map. Determinant gap analysis is considered as the Attribute Rating (AR) method since the aspect of providing as well as rating of distinct attributes are done. One technique that can be used in connection with determinant gap analysis is considered being factor analysis (Solomon 2014). Factor analysis is an effective technique relating to data reduction and could be effective when there is the consideration of a number of dimensions. Perceptual gap analysis using attribute ratings states that the perceptual maps might be overcoming this deficiency through the active assessment of the consumers insights, placing them on a gap map. Within this evaluation, attributes are found through focus groups for determining the full extent of valued traits, which are then rated in respect of the availability of the brand within the market. When the attributes are unknown, there occurs the employment of perceptual gap analysis. In this regard, different contributions are subjected to a pair-wise evaluation and there occurs the construction of a map for illustrating the association amongst the offerings. Perceptual gap analysis depending upon similarities states that the similarities gap map will be advancing the mathematical evaluation level. The reason for this is that the perceptual maps depending upon attribute ratings might not be capturing every trait that will be matter. Mostly within focus groups, individuals are finding difficulties to describe their views regarding the products (Hammer 2015). Similarity/Dissimilarity analysis is considered being a small modification of the gap analysis wherein the evaluations of the products are done in respect of their similarity/dissimilarity to one another, depending on a given set of attributes. The idea is having a perception relating to the marketplace competitiveness rather than a gap in respect of potential offering. This approach will be consisting of two different evaluations such as similarity analysis as well as dissimilarity analysis. In the similarity approach, there will occur the comparison of each offering with the other regarding a set of defined attributes by the use of Yes/No questions. After the evaluation of all the products on similar set of attributes, there will occur the calculation of the percentage regarding same type of responses regarding all the products (Stark 2015). Analytical attribute approaches: trade-off analysis and qualitative techniques Trade-off or conjoint analysis Conjoint analysis is representing an evaluation tool for discriminating within the market buyers through their investigation of their preferences relating to specific characteristics, functional as well as beneficial aspects. This is a very popular process within the developers of new products, since the simulation of the results can take place on a computer and can be used for accurate prediction of potential sales shares of various new ideas regarding products. In trade-off analysis, there occurs the comparison of the traits against the buyers willingness to trade-off one for the other (Solomon 2014). Qualitative techniques for attribute analysis Regarding qualitative techniques for attribute analysis, there should occur the use of dimensional analysis that is considered being a simple concept that will be used for discovering countless new scopes. There is also the requirement for noting the other processes like checklists, relationship evaluation, morphological as well as analogies evaluation. For the expansion of IKEA in the developing economies, the above two concepts will be discussed as under, In respect of determining the gap analysis, IKEA can use their individual managerial decision regarding the attributes that needs to be used to create the new product, and IKEA can do the designing of the level of these traits through the use of their individual decisions (Stark 2015). Through the help of conjoint analysis, there will occur the discrimination amongst the market buyers of IKEA through the investigation of their preferences in respect of specific characteristics, functional aspects as well as benefits. This process will assist IKEA for the development of a new product (Peppard 2016). Evaluation of the new product concept for IKEA The two new product concepts can be evaluated through the use of proper evaluation techniques like, cumulative expenditure curve, risk/payoff matrix, A-T-A-R model, product innovation charter, as well as conjoint analysis. The cumulative expenditure curve is considered being a hypothetical model that will be demonstrating the aspect that on average, IKEAs expenses will be increasing incrementally closer to the full-scale product launch. The new product evaluation system flows with the product development. An early expenditures curve does the representation of the product development in the fields of technology in which RD is considered being the significant aspect regarding the cost package, whereas the cost of marketing is less. Regarding an average curve, a steadily upward-sloping curve will be representing the amassing of costs relating to a distinctive new product project from the start to its complete launch. The late expenditures curve will be representing customer packaged products organization in which technical expenses might be less, but massive television advertisements are required at the beginning (Hill 2014). The risk/payoff matrix will be highlighting the complex decisions that will be faced by the managers during the process of development, demonstrating where hypothetical errors might be occurring, which will be based on the decision to move forward or stop the project. At any particular point of evaluation regarding the new product method, the new product will be facing four circumstances, which are considered being two broad results as well as two decisions options. There are four generic strategies related with risk such as avoidance, mitigation, transfer as well as acceptance. The avoidance risk strategy will be associated with the elimination of the risky project completely, although there will take place the incurring of the opportunity cost. The mitigation risk strategy will be associated with the reduction of risk to a suitable, entry level through the aspect of product redesigning for including more backup methods or to increase the reliability of the product. The transfer risk strategy will be moving the responsibility to a different organization. The acceptance risk strategy will be developing a plan of contingency or dealing with the threats as they are coming up (Jones 2015). The A-T-A-R model might be used for assessing the profitability of the concept. This model is used to design an evaluation method in respect of new project explaining the ways by which sales get forecasted and also the forecasting of profit regarding a new product occurs. The A-T-A-R model stands for awareness, trial, availability as well as repeat. Two aspects are considered significant regarding the A-T-A-R models forecasting related to sales as well as profits, which state that each factor is concerned with estimation and an insufficient forecast of profit can get better only through the change in one of the factors (Solomon 2014). Although, the four aspects of awareness, trial, availability as well repeat are the key assumptions as well as inputs regarding the model for sales forecasting, the A-T-A-R model is having the requirement of more inputs for the calculation of the sales as well as projection of profits. The additional information that is having the requirement is considered being the number of units regarding consumers within the market, the rate of loyalty regarding IKEAs base of customers in due course of time, the average quality of purchase per purchasing unit, the average price and cost/unit for determining the margin/unit, as well as anticipated budget (Cooper 2013). The product innovation charter will be considered being a vital strategic document, and is considered being the major aspect of any organized effort for commercializing a new product. It will be containing the reasons for the commencement of the project, the goals, directives as well as limitations regarding the project. The new product concept that should be recommended for IKEA is the Analytical attribute approaches: trade-off analysis and qualitative techniques. The Analytical attribute approaches: trade-off analysis and qualitative techniques has been chosen as the chosen product concept for IKEA. Concerning conjoint analysis, the reason for choosing the product concept for IKEA is that it will assist in simulating the results on a computer and will be used for predicting the potential share of sales accurately in terms of various ideas concerning the new product. Concerning qualitative techniques in respect of attribute analysis, there is the requirement for dimensional analysis to occur for IKEA. For the new product, it is regarded to be a simple concept, which will be used for the discovery of various new opportunities. There can also occur the need to take into consideration other methods such as checklists, morphological evaluation, analogies evaluation as well as relationship evaluation (Hill 2014). Regarding the full screen process, two significant factors need to be considered such as the purposes of the full screen process as well as the scoring model. IKEA is required to explain three objectives relating to the full screen process, such as, IKEA should be taking the decision whether or not to proceed Assisting in managing the process through the identification of the rank order for developing the concepts IKEA is required encouraging the cross-functional communication as well as collaboration relating to the new product concept (Cooper 2013). Conclusion To conclude the assignment, it could be stated that a brief description regarding IKEA has been made as well as the market in which it is operating. A potential scope has been selected that the company can use and its selection has also been justified. Moreover, two new product concepts has been generated and clearly explained in what ways they are connected with the opportunity. Also, two new product concepts have been evaluated and the evaluation has taken into consideration factors like strategic fit, technical feasibility as well as marketing feasibility. The two new product concepts can be assessed by using appropriate techniques of evaluation such as, cumulative expenditure curve, risk/payoff matrix, A-T-A-R model, product innovation charter, as well as conjoint analysis Recommendation According to me, the phases relating to new product development process recognises that there is no perfect development process in respect of all kinds of organizations or products. There should occur a flexible application of the process for suiting a companys specific conditions, employee skills, situation of the market and so on. It also needs to be stated that there are certain organizational strategies, which are guiding the ideas relating to the new product and also the product innovation charter will be guiding the development of pertinent ideas into product concepts as well as marketable products. In addition, the significance regarding the strategic fit within an organizations product portfolio needs to be considered. The significance relating to that fit to balance risk as well as promote the development and profit regarding the organizational goals should be taken into consideration as well. It is also to be recommended that the company is required using the top two box sc ore approach, stating how effectively the product has scored on the top two factors related with the market performance that is being expected. Benefit segmentation can be used in this respect. This technique will be requiring computer analysis for clustering the preferences of the customers in respect of product traits References Cooper, R.G., 2013. New products: What separates the winners from the losers and what drives success.PDMA handbook of new product development, pp.3-34. Fawcett, S.E., Ellram, L.M. and Ogden, J.A., 2013.Supply Chain Management: Pearson New International Edition: From Vision to Implementation. Pearson Higher Ed. Gmelin, H. and Seuring, S., 2014. Determinants of a sustainable new product development.Journal of Cleaner production,69, pp.1-9. Hammer, M., 2015. What is business process management?. InHandbook on Business Process Management 1(pp. 3-16). Springer Berlin Heidelberg. Heizer, J., 2016.Operations Management, 11/e. Pearson Education India. Hill, C.W., Jones, G.R. and Schilling, M.A., 2014.Strategic management: theory: an integrated approach. Cengage Learning. Hollensen, S., 2015.Marketing management: A relationship approach. Pearson Education. Jones, G. and George, J., 2015.Contemporary management. McGraw-Hill Higher Education. Peppard, J. and Ward, J., 2016.The strategic management of information systems: Building a digital strategy. John Wiley Sons. Solomon, M.R., 2014.Consumer behavior: Buying, having, and being(Vol. 10). Upper Saddle River, NJ: Prentice Hall. Stadtler, H., 2015. Supply chain management: An overview. InSupply chain management and advanced planning(pp. 3-28). Springer Berlin Heidelberg. Stark, J., 2015. Product lifecycle management. InProduct Lifecycle Management (Volume 1)(pp. 1-29). Springer International Publishing.

Monday, December 2, 2019

Mate Preference Essays - Sexual Fidelity, Marriage, Human Sexuality

Mate Preference His main area of study has been human desires, what people want when they are looking for a husband or wife. To research this, he surveyed over ten thousand people in thirty-seven cultures on six continents. What his findings show is that men tend to choose mates more on physical attractiveness and youth. While women seek men with more financial power. Now this may come as no surprise to us in America, because men here have always wanted women who were more physically attractive, and women have always wanted to marry a rich man, like a doctor or a lawyer. What Buss found out is that it is also similar in other cultures. How a man's wealth is determined may vary, but the man's desirability is the same. From his studies and what he has gathered from past information, he has put together a good theory that explains why we have our preferences for a mate the way we do. It dates back to our ancestors, some of the first humans. The main goal for them was to survive. To do this men wanted to have as many children as they could. Women wanted men who could protect them. For them the man's wealth was measured by his social status, strength, and ability to fight (to protect themselves). From generation to generation these traits were inherited, written deep down in our subconscious. The characteristics men look for in women are: skin tone, symmetry in the face, clear skin (acne can be a pre-indicator of high testosterone levels, which could mean they may have ovarian dysfunction), and a low hip-to-waist ratio. This ratio is the 36-24-36 measurements. This certain hip to waist ratio is a strong indicator that the woman is more fertile, and thus able to have more children. The reason men want younger women as their choice for mates is that because they're younger, once again they can produce more children. Of course now they're not as interested in having a large family, but these standards, throughout history, have never changed. The most beautiful supermodels have these certain measurements. The models who are extremely skinny usually aren't considered as sex symbols. Women today still look for that doctor or lawyer, the kind of guy that will keep them supported financially. They do this because of those subconscious thoughts we inherited from our ancestors - to be able to protect their family. A man with lots of financial power will be able to support a family easily, making the woman's job as a mother easier. People in positions of power, generally men, have people who will do anything to fulfill their desires, just because of their status. A good example is President Clinton and Monica Lewinsky. Now, not all women are looking to try to date Bill Gates, but you'll find most women do want a guy who has done somewhat well in life. All these things don't mean that men are"sexist pigs," and that women are "gold diggers," it just explains why we do have these tendencies. It also helps to explain relationships as a whole. Women are looking more into a long-term relationship. This would help in raising a successful family. It is also the reason most women will usually forgive a guy for cheating on them once, just as long as they're not falling in love with another girl (or guy). Because if the man was falling in love with someone else, then her perfect family would be wrecked. Men are usually thinking about a short-term relationship. The reason behind this is because back in the days of our ancestors, the male needed to produce many children to keep his family strong. The more women he had to mate with, the more children he could have. Most men aren't thinking about having all those children anymore, but there have been some cases where rich businessmen had sex with many women because they wanted to have children. They needed to prove that they could support all of them. Men tend to become more upset if they realize their mate has been sleeping with someone else, than if their mate is falling in love with someone else. The reasoning behind this is, if a woman will have sex with other guys, who's to say that the man's child is really his. Women obviously know they are the mother, but there can always be that small doubt for men. Men have a whole agenda for getting women to have sex with them. Because